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James C. Anderson

· Northwestern University

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James C. Anderson is a registered researcher in their academic field.

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Customer Service Quality and Loyalty, Business Strategy and Innovation, Innovation and Knowledge Management · 1990 · Journal of Marketing

A Model of Distributor Firm and Manufacturer Firm Working Partnerships

James C. Anderson, James A. Narus

A model of distributor firm and manufacturer firm working partnerships is presented and is assessed empirically on a sample of distributor firms and a sample of manufacturer firms. A multiple-informant research method is employed. Support is found for a number of the hypothesized construct relations and, in both manufacturer firm and distributor firm models, for the respecification of cooperation as an antecedent rather than a consequence of trust. Some implications for marketing practice are discussed briefly.

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Psychometric Methodologies and Testing, Motivation and Self-Concept in Sports, Advanced Statistical Modeling Techniques · 1988 · Psychological Bulletin

Structural equation modeling in practice: A review and recommended two-step approach.

James C. Anderson, David W. Gerbing

In this article, we provide guidance for substantive researchers on the use of structural equation modeling in practice for theory testing and development. We present a comprehensive, two-step modeling approach that employs a series of nested models and sequential chi-square difference tests. We discuss the comparative advantages of this approach over a one-step approach. Considerations in specification, assessment of fit, and respecification of measurement models using confirmatory factor analysis are reviewed. As background to the two-step approach, the distinction between exploratory and confirmatory analysis, the distinction between complementary approaches for theory testing versus predictive application, and some developments in estimation methods also are discussed.

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