@article{henseler2016,
  title={Using PLS path modeling in new technology research: updated guidelines},
  author={Jörg Henseler and Geoffrey S. Hubona and Pauline Ash Ray},
  year={2016},
  journal={Industrial Management & Data Systems},
  doi={10.1108/imds-09-2015-0382},
  url={https://doi.org/10.1108/imds-09-2015-0382}
}